Curly Wurly

Photo: Evan-Amos (Public domain) via Wikimedia Commons

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Curly Wurly

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The story

Cadbury launched the Curly Wurly in 1970 as a chewy caramel bar woven with strips of milk chocolate, and it was sold on sheer size rather than any fancy filling. Adverts even bragged that every bar's exact length was printed on the wrapper as a kind of guarantee, so kids could check they weren't being short-changed. It's still on shop shelves today, though like most sweets it has shrunk a fair bit since its 1970s heyday.

Come back tomorrow for a new quiz!

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The story

Cadbury launched the Curly Wurly in 1970 as a chewy caramel bar woven with strips of milk chocolate, and it was sold on sheer size rather than any fancy filling. Adverts even bragged that every bar's exact length was printed on the wrapper as a kind of guarantee, so kids could check they weren't being short-changed. It's still on shop shelves today, though like most sweets it has shrunk a fair bit since its 1970s heyday.

Come back tomorrow for a new quiz!